Airnow acquires mobile app ad expert MightySignal

Earlier this 12 months, the agency launched into a serious branding train to display how its rising portfolio of providers work harmoniously as a part of an overarching single enterprise that helps international publishers to grasp their competitors, purchase customers, improve income and maximise safety in a single place.

Basically, the enterprise’s purpose is to carry readability and ease to the market, and it has thrilling plans to additional carry its providers collectively to create new alternatives for its viewers over the subsequent 12 months.

• Table of Content
  • Airnow was created to deliver a unified solution for app publishers worldwide
  • buy app downloads and reviews
  • app keyword installs
  • android app ranking

Cell app administration firm Airnow simply acquired cellular app and SDK intelligence supplier MightySignal in a multi-million pound deal.

MightySignal tracks cellular SDK installations and hundreds of thousands of cellular advertisements yearly. The addition will strengthen Airnow’s knowledge capabilities within the SDK and intelligence house advert bolster its shopper base of publishers and entrepreneurs.

“We’re delighted to welcome Ryan and his implausible crew of extremely expert specialists to the Airnow household. Our enterprise exists to learn builders at each stage of their journey, and because the cellular app trade continues to develop at an amazing charge, the addition of MightySignal and its distinctive advantages will solely serve to energy our prospects’ capabilities,” stated James Eggleston, co-founder and COO at Airnow.

The transfer follows Airnow’s earlier acquisitions of Priori Information, Airpush and Abilott to develop into a single platform for the app economic system.

By combining the MightSignal SDK with Airnow’s cellular market insights, purchasers will be capable to entry higher knowledge to boost their cellular app campaigns.

Combine the MightySignal crew into Airnow

“Long run, I sit up for contributing to new product builds, sharing our in depth app and SDK knowledge data with the Airnow crew, introducing our current prospects to a broader characteristic set and increasing our potential advertising attain to new demographics,” stated MightySignal’s CEO, Ryan Buckley.

“Airnow’s imaginative and prescient is completely aligned with our personal, and we now have an incredible alternative to work collectively to develop into a real market chief. It’s an thrilling place to be.”

Airnow noticed its turnover rise 300% in 2020 to $33 million

British-based cellular app administration agency, Airnow, which supplies international options to assist publishers scale their apps, has acquired cellular app and SDK intelligence supplier, MightySignal, in a multi-million pound deal.

The US-based intelligence agency and its six cellular knowledge specialists will proceed to be headed-up by the enterprise’s long-standing CEO, Ryan Buckley.

That is the latest in a collection of great acquisitions for Airnow, which has, up to now 5 years, bought Priori Information, Airpush and Abilott in its purpose to develop into a single platform for the app economic system.

Including MightySignal, which tracks a billion cellular SDK installations and hundreds of thousands of cellular advertisements yearly, to its rising portfolio of options will additional strengthen Airnow’s knowledge capabilities within the SDK and advert intelligence house. It will enable its international shopper base of publishers, entrepreneurs and types to achieve a aggressive benefit by the agency’s distinctive suite of SDK set up, app retailer rating and advert intelligence instruments throughout 4 million cellular apps. As such, each firms stand to achieve from the breadth and depth of trade knowledge out there by one another’s expertise.

James Eggleston, co-founder and COO at Airnow, feedback: “We’re delighted to welcome Ryan and his implausible crew of extremely expert specialists to the Airnow household. Our enterprise exists to learn builders at each stage of their journey, and because the cellular app trade continues to develop at an amazing charge, the addition of MightySignal and its distinctive advantages will solely serve to energy our prospects’ capabilities.

“MightySignal provides a main supply of SDK intelligence, with the agency extracting knowledge with out reliance on third events. This proprietary SDK detection expertise, mixed with the app retailer knowledge scraping capabilities from AppMonsta, which the enterprise acquired in February 2020, is an ideal match with Airnow’s development targets.”

MightySignal’s CEO, Ryan Buckley, provides: “We’re excited to have lastly discovered a accomplice who believes within the significance of correct cellular intelligence as a lot as we do. MightySignal entered the cellular knowledge market as a pacesetter in SDK intelligence and we recognised that to finest serve our prospects, we wanted to supply extra detailed app and writer knowledge. Beneath the Airnow Group, we are able to lastly fulfil that imaginative and prescient.”

MightySignal’s proprietary SDK and app intelligence mixed with Airnow’s strong cellular market insights will enable for the supply of extremely complete knowledge throughout the cellular app ecosystem. This, in flip, will create worth for digital entrepreneurs, B2B gross sales groups, monetary traders, tutorial researchers and anybody else who has a vested curiosity in cellular market knowledge.

Buckley shares his plans: “Initially, I plan to combine my crew into Airnow and be certain that we proceed to serve our present buyer base with the identical excessive requirements. It is essential to us and our prospects that our SDK intelligence knowledge feeds will not be disrupted, and we’re dedicated to doing simply that.

“Long run, I sit up for contributing to new product builds, sharing our in depth app and SDK knowledge data with the Airnow crew, introducing our current prospects to a broader characteristic set and increasing our potential advertising attain to new demographics. Airnow’s imaginative and prescient is completely aligned with our personal, and we now have an incredible alternative to work collectively to develop into a real market chief. It is an thrilling place to be.”

Airnow, which was created to ship a unified answer for app publishers worldwide, has exceeded expectations since its launch in 2016. In 2020, it skilled a $33m turnover, up 300%+ on the earlier 12 months, with a collection of additional acquisitions deliberate over the subsequent 18 months.