AdMob Program Policies and AdSense Program Policies: Ad serving restrictions

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Perceive the warning and suspension of unlawful accounts

The Coverage Middle will show all violations that your app at the moment receives. Utility-level violations will have an effect on advert supply in one of many following methods:

  • Fully prohibit promoting in your app (referred to as banned promoting), or
  • Proscribing which advertisers can bid in your stock is known as limiting demand.

Varied content material points could trigger you to be handled in violation of laws:

  • Violations that should be resolved. Violations are handled as promoting bans or restrictions on demand.
  • Writer restriction points usually are not a violation, so that you don’t want to alter content material or advert requests. Nonetheless, content material topic to writer restrictions can be handled by restriction necessities.

To seek out out if it’s essential take motion on violations, please verify the Should-Resolve column within the Coverage Middle. If the violation is because of violations, the column will present Sure. If the violation is because of publisher-restricted content material, the column will present No.

Problematic utility

After you obtain a notification about your app’s coverage violations, please evaluation the next to be taught extra about the issue and the actions it’s essential take:

Irregularities

If the Necessary Decision column reveals Sure, it implies that certainly one of your apps at the moment doesn’t adjust to this system insurance policies and is due to this fact topic to violations. When this occurs, it’s essential modify your app to make it adjust to our insurance policies.

After fixing the violations within the app, you’ll be able to apply for evaluation.

Writer restrictions

If the Necessary Decision column reveals No, it implies that some content material in your app is throughout the limits of Google publishers. Though you’ll be able to select to make use of the sort of content material to generate income, it could obtain much less promoting as a result of some promoting sources can’t bid on it.

After fixing the writer restrictions within the app, you’ll be able to request a evaluation.

caveat

A warning implies that a number of of your apps are at the moment not compliant with program insurance policies. To resolve this subject, it’s essential modify your app to make it adjust to our program insurance policies.

In case you don’t make adjustments, we could take additional motion in your app or account.

AdMob and Google Play points

The Coverage Middle will present each AdMob and Google Play violations. Click on the down arrow subsequent to the app to be taught extra about every subject.

AdMob points

Within the “AdMob Points” part, you’ll be able to view the difficulty, the evaluation standing, and the date the standing began affecting your account. Click on on the issue identify to discover ways to discover the reason for the issue and proper it.

If you wish to resume or proceed to run adverts in your app, you’ll be able to apply for evaluation after making the corresponding adjustments and revising your app.

Google Play points

Within the “Google Play Points” part, you’ll be able to see if any apps have been suspended on Google Play and the date when the standing started to have an effect on your account. Click on on the issue identify to discover ways to discover the reason for the issue and proper it.

For Google Play points, you can not request a evaluation in your AdMob account. After correcting the violation, you’ll be able to attraction to Google Play.

Utility evaluation

After you right the issue, or if you wish to dispute the violation, you’ll be able to apply for a evaluation of your utility. In case you submit a evaluation request after correcting the issue, please you’ll want to add your new model of the app to Google Play and/or App Retailer earlier than submitting the evaluation request.

Notice: If you wish to resume or proceed promoting in your apps, please submit a evaluation request within the Coverage Middle for every app that has been violated.

To request a evaluation of your app, please comply with these steps:

  1. Go to https://apps.admob.com and log in to your AdMob account.
  2. Within the problematic app part, click on the down arrow.
  3. Within the AdMob questions part, click on Request evaluation.

Notice: For Google Play points, you can not request a evaluation in your AdMob account. After correcting the violation of Google Play, you’ll be able to attraction to Google Play.

4. Evaluate the knowledge within the dialog field, after which describe the adjustments you made to adjust to program insurance policies, or clarify why you consider the violations usually are not relevant.
5. Test the corresponding checkbox to verify that you’re able to be reviewed.

Approval Standing

You possibly can verify the standing of the evaluation you requested underneath the evaluation standing within the AdMob points part.

Pending: We’re reviewing your utility and haven’t but decided.

Disapproved: We reviewed your app and consider it nonetheless violates our insurance policies or restrictions. Please evaluation the violation dealing with particulars once more to make sure that you make the right adjustments within the app. After you evaluation the coverage once more and make adjustments within the app, you’ll be able to request a re-review.
If you don’t move the evaluation, we are going to notify you within the Coverage Middle, and we can even ship you related emails. In case you move the evaluation, we are going to take away the violations from the Coverage Middle and notify you by way of e mail.

Account-level violation dealing with

Advert serving is restricted

Restricted advert serving implies that Google limits the variety of adverts that may be displayed in your AdMob account.